“Sharks are beautiful animals, and if you’re lucky enough to see lots of them, that means that you’re in a healthy ocean. You should be afraid if you are in the ocean and don’t see sharks.”
– Sylvia Earle
For this project, I crafted a logo and touchpoints for a fictional company called SHARKSENSE. SHARKSENSE is a company dedicated to the conservation and preservation of sharks and their habitats. SHARKSENSE uses cutting-edge technology to collect research on a variety of shark species.
As usual, I started with sketches to visually explore and brainstorm.
I ended up combining two different concepts into one logo.